Introducing OI Refill Shampoo Pouches We’re so thrilled for you to meet our OI Shampoo in a new, recyclable pouch. It is the next step in our ‘refillution’, and it gives you the formula you adore with much less waste. View full details
Elevate Your Hair Care with Expert Tips on Natural Treatments These natural hair care treatments and products, along with a few expert tips, will help you achieve your healthiest hair. View full details
How to Properly Clarify Your Hair Do you need to clarify your hair? How can you do it and what products should you use? Find out in our “how-to” guide. View full details
Why Is My Hair Flat? Causes and Solutions Struggling with flat hair? Learn the causes, remedies, and tips to bring your hair back to life in our comprehensive guide. View full details
How Often Should I Use a Hair Mask? Learn how often you should be using a hair mask and the best routines for your hair type in our quick guide. View full details
The Present Time: 3 more looks from Tom Connell Following the launch of The Present Time, our new demi-permanent hair colour line, we’ve got a new wave of looks from Davines Hair Art Director Tom Connell, blending colour, cut and styling. View full details
How to Moisturise Your Hair Struggling with dry hair? Learn how to properly moisturise and restore your hair’s natural shine with our latest guide. View full details
Summer Hair Survival: Protect, Hydrate, and Style for the Season Keep your hair vibrant, polished, and healthy all summer long with targeted routines that protect against sun, salt, and chlorine—plus pro styling tips for effortless, air-dried waves. View full details
Best Hair Care Practices for Sun Protection Protect your hair from sun damage with our hair care tips and products. Keep your strands healthy, shiny, and safe all summer long. View full details
Ocean Keeper 2025 Choosing our products means supporting water circularity and regeneration. Join us in our journey to protect and restore our precious water resources. Become an Ocean Keeper today. View full details
How to Create Gorgeous Defined Curls Expert tips and techniques for creating defined, bouncy curls, from prep to styling. Learn how to achieve and maintain gorgeous curls with the right products and methods. View full details
Discover Street in Motion looks that last Tom Connell’s latest campaign blends up-to-date colours and cuts with multiple styling options for maximum freedom. Are you ready to turn style on? View full details