Shampoo for natural and treated blonde hair. It gently cleanses, removing buildup and hard water residue. Balances unwanted tones while providing nourishment.
83,4% Naturally origin ingredients
We consider an ingredient natural if it's 100% natural without any synthetic portion.
92,8% Biodegradable ingredients
Biodegradability is calculated as the sum of the percentage of readily biodegradable ingredients according to the OECD 301 method.
Vegan friendly
This product does not contain any ingredients of animal origin.
RINSE THOROUGHLY IN CASE OF CONTACT WITH EYES
JAGUA BLUE EXTRACT: natural indigo blue extract sourced from Jagua fruit (Genipa Americana) in Colombia. This plant-based alternative to synthetic dyes supports local communities and biodiversity. It balances and enhances blonde hair without causing chromatic overload, keeping both cool and warm blondes vibrant. It also restores shine and vitality to natural blonde hair, protecting it from environmental stressors.
Feels like: A creamy texture unveiling pleasant silky lather.
Smells like: Fresh citrus and spice open the fragrance with an uplifting touch, leading to crisp green notes and soft florals at the heart. Warm woods and musk create a smooth, comforting base, leaving a lasting and effortless elegance.
Carbon Neutral Company since 2018
B Corp since 2016
