To celebrate the launch of our new addition to the OI range, OI Soufflé, we’ve created two in-salon treatments specifically conceived for fine and medium-thick hair. Read on to discover more about the new Weightless Shine experience.
This in-salon ritual is designed to engage all the senses, with the iconic OI fragrance and product textures playing a starring role. The hair treatment, featuring the brand-new OI Soufflé, will leave your hair revitalised and full of weightless body. To elevate the experience, you'll also enjoy a pampering touch with the nourishing OI Hand Balm, leaving your hands soft and moisturised.
This sensorial treatment begins with OI Shampoo to gently cleanse the hair before adding OI Liquid Luster, which will leave your hair feeling shinier and silkier. After a rinse and your hand massage, your in-salon expert will apply OI Soufflé for extra body and shine before styling as required.
After a gentle cleansing wash with OI Shampoo, your in-salon expert will apply OI Conditioner to smooth your hair’s cuticles, reducing frizz and adding softness. After a rinse and a hand massage, they will add a mix of OI Soufflé and OI Oil for extra body and shine, before styling to your requirements.
Caring for your hair shouldn’t stop when you leave the salon! Discover our home hair care routine especially for fine and frizzy hair, using the award-winning OI range, including our brand new OI Soufflé.
The OI range now has something for everyone! The new OI Soufflé is a must-have for anyone with fine hair who wants to boost silkiness and shine without weighing down their hair. For frizzy hair, try OI Hair Butter to smooth cuticles and promote a soft texture.
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