View, your uniqueness moves the world

We begun 2019 with wonderful news: View, the first demipermanent coloring system by Davines, formulated with ingredients of natural origin from 88% to 93% and biodegradable ingredients from 95% to 99%. View has no contraindications or even permanent implications. On the contrary, it guarantees complete freedom to change color exactly the same way one changes opinion or vision of things.

In short, View is freedom of expression and exaltation of the uniqueness of everyone.

Tone on tone


  • View doesn't modify natural melanin 
  • Covers up to 50% of white hair
  • Vanishes in 15/20 shampoos

  • 7natural nuances 
  • 29 reflections
  • 4 mineral nuances
  • 1 gloss

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