PRODUCT STORIES
Find all of the benefits of the Essential Haircare professional shampoo in the new solid format: it is compact, its packaging is 100% paper, it contains actives from Slow Food Presidia and lasts up to 40 washings!
The emissions deriving from the lifecycle, excluding the phase of use, are offset
The packaging is made using FSC paper, fully recyclable
The solid shampoo continues within the Essential Haircare line sustainable tradition.
INGREDIENT
Caprauna Turnip Root
BENEFIT
Richin minerals and vitamins, the Turnip root extract give full-body and volume toyour hair.
INGREDIENT
Yellow melon from Paceco
BENEFIT
Rich in water, vitamins and mineral salts, the yellow melon extract helps provide long lasting hydration.
INGREDIENT
Minute Olives of Ficarra
BENEFIT
Rich in fatty acids and vitamins, the Olive extract has elasticising and softening powers.
INGREDIENT
Red Celery of Orbassano
BENEFIT
Rich in mineral salts, the Red Celery extract carries out a mineralising activity on hair.
The solid shampoo has an FSC paper packaging, the liquid one has a bio-based plastic one.
Both material come from renewable sources and completely recyclable: at the end of their life they can be recovered and turned into a new raw material.
Both the solid and the liquid shampoo contain Slow Food actives and have a high level of biodegradability.
However, there is greater natural content in the liquid shampoo since the method used to obtain a solid formula requires ingredients whose molecular structure is partially synthetic.
The shampoo bar is perfect at home, but it is a product designed for at home use.
For our hair dressers we have made 1 litre professional format shampoos available that make it possible to minimise packaging and easily handle salon volumes.
At this stage, not all Essential families have a corresponding solid shampoo. Honestly, we are working on this: we will not propose a solid shampoo version if we are not sure we are offering optimal performance!
Read more!